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Razer Inc. Opens Its 1st US Retail Store in San Francisco

Razer Inc. Opens Its 1st US Retail Store in San Francisco

The store opened Saturday in San Francisco and features Razer gaming PCs, tablets and PC peripherals. Razer runs similar stores in Taipei, Taiwan, Manila, Philippines and Bangkok.

Razer is a company that makes PC game equipment for hardcore gamers.

Although relatively unknown to non-gamers, the Southern California-based company enjoys a truly cult-like following, often being called the “Apple of the gaming industry.” In its last round of funding, Razer was reportedly valued at $1.5 billion.

And on Saturday, when it opened its first-ever US-based store in downtown San Francisco, Razer lived up to its reputation: its fanatic customers formed an Apple-like long line around the corner, upstaging the new Apple Store that opened in San Francisco this week as well.

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